Selling in the healthcare industry has never been more difficult Detailing is still the most vital part of pharmaceutical promotion, not to mention the role of medical reps in attaining successful detailing sessions in every visit. Data from REVO shows that reps who achieved significantly higher sales than their peers were found to be three times more likely to use … Read More
The Future of Pharma: Sales Representatives And Technology
It’s old news that sales rep numbers have been dwindling over recent years as pharma decided to streamline its sales force to redirect budget into other areas of marketing but current research is suggesting that the detailing visit is far from dead. In fact, when sales reps are paired with the latest tech in pharma marketing, they become a powerful … Read More